The problem I think most of us have with it compared to the previous generation of WRX's is everthing has been refined down to the point that nothing particularily special stands out anymore if you purchase straight from the showroom floor. (Before mods)

Even the throbbing boxer note is very subdued.
Higher profile tyres (205/50R17)
Rolls more in corners..
Flatter, less supportive front seats... (For the oldies)
Still a bland interior compared to the competition...
Loss of that Turbo Kick... (Some will think this is good!)
Light and still vague steering feel (Compared to competitors)
Bland exterior....

Its turned Soft Cock to broaden its market appeal, but still fails. Unless you want AWD and a car thats a tad faster.

Maybe the $16k dearer STi will bring back some of the appeal.
I'm doubting it though!!

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"You can turn your back on a person, but, never turn your back on a drug. Especially when it's waving a razor-sharp hunting knife in your eye." - Raoul Duke