New bit of info which MAY help my problem.
Rossco, you mentioned that the noise my pump makes sounds like "water hammer".
I mentioned the same thing to Sean @ ASG yesterday, and he said "check the damper valves that go near the fuel filter".
Did a search on these, and their intended purpose is to prevent resonation in the lines.. exactly like water hammer on plumbing pipes!!
Found this..
http://www.rexnet.com.au/forum/index...&#entry1694142
Also, I found information on NASIOC which suggests that if they're mounted incorrectly, they wont work. They need to be mounted upright. I somehow think mine might have been mounted the wrong way after my fuel filter was replaced (which co-incides with me replacing the pump and the noise starting).
Anyway its definitely another area I can check out, so I will be looking at this closely.